Challenge
Fashion retailers without much online presence are struggling with analyzing their customer base. Moreover, it is difficult to reach existing customers or increase their customer base when the most important channels are either missing or not completely available.
Solution
With the help of our strategy consulting on social media marketing and SEO the client was able to significantly enhance their social media presence. As a first step we helped the client to shape their product offerings and focus on the profitable business.
Then we analyzed customer preferences for each product and designed targeted marketing and SEO strategies. With the help of our consulting services the client’s social media presence as well as the number of sales leads increased in both quantity and the quality.
Result
The customer base was increased by 30% and sales increased by 9%
Client - Fashion Retailer